SEO Services

Every business will not need SEO in fact there are many companies, services or shops even without a website, such services will never need a seo as they have nothing to rank for.

But if you have website and want many internet users to see your website or know more about your company, business or services then your website will need to be on page 1 of search engine results else you will be losing our to others as your competitors are already doing it, the longer you leave it, the more ground you lose to them.

It’s not impossible to rank on Google, but if there are 20 websites selling a similar product or service also having similar content on the pages. Now Google must sort according to a score from algorithms analysing more than 100 factors and if your website scores better than other websites then you will rank 1st in the search results.

According to NOMINET there are 12m registered .co.uk domains alone, these days there are thousands of websites that compete to outrank each other. The chances of ranking even a normal local keyword with less than 100 searches per month is nearly zero without SEO.

The simple answer is NO, an SEO company cannot run your business, nor they have the knowledge or domain expertise in running operations of a company, else they would be running a similar one like yours.

Good SEO Agencies are experts in knowing how to out-rank your competitors and rank for relevant keywords, web users search for in search engines like Google, for example, a web user searches for a keyword “cheap holiday deals” in Google.co.uk and your website is ranking on page 1.

Approximately 17,000 people search this keyword in a month in UK and the chances of some clicking a website from page 1 is around 70% (12,000) have a chance of visiting your website, a 1st rank position is worth 30% of the clicks --- 5000 visits.

With 5000 people visiting your website how many will buy products or services on the website????

That depends on many factors like kind of product/service, price, quality, trust, brand and reviews etc… which a SEO company cannot control, but one can generally predict more visits would bring more sales.

Its bit difficult to put an exact amount to spend on SEO, let’s say you want to buy a Car --- the cost can vary from a £1k to a 300k, it depends on many factors like brand, size, engine etc…

For SEO there 3 main factors to consider

1) Search term or keyword – how many searches this keyword is searched in a month, more the number of searches the more expensive it is. Also, more keywords you want to rank also increases the price.

2) Keyword Difficulty – how many websites or competitors are trying to rank this search term based on that will increase cost of SEO.

3) Ranking Faster – faster you want to rank will increase the cost, one should note time is calculated in weeks or months not in days for SEO, a minimum of six months is required to see any significant results. For new websites the time is still longer, and one should not attempt to rank highly competitive keywords for new websites for the first year.

Ascertaining what the business needs are is the most important step in SEO process, ranking for a search terms in London will not help when you have any business in Manchester or cannot get to London. Ranking a local keyword would be lesser then trying to rank a keyword at national level.

Traffic that is generated from search engine results that is naturally earned from ranking in search pages is Organic traffic, this kind of traffic will stick for very long time, but to rank naturally is time consuming and difficult to do without the knowledge or expertise of Search Engine Optimisation.

Whereas traffic from search engine results that is the result of paid advertising via Google AdWords or another paid search platform is Paid traffic. The advantage of this traffic is that you would be able to rank immediately and only pay when someone clicks your ads, also this does not require knowledge of Search Engine Optimisation.

There are few drawbacks of paid traffic, it is very expensive to be on the top and once you stop paying the website visibility drops to zero. Your competitors can click on your ads and make you pay more and push you out of the search results once day’s cap is hit, ads will not be visible for rest of the day for normal search visitors.

We only work with Organic SEO process and do not involve in paid traffic or Google AdWords setup like many SEO agencies do offer such services.